This green Coke is partially replacing sugar with Stevia, a plant extract from Paraguay.
Playing on a meta-trend towards Sustainability and Environment.
Result: must have been quite encouraging, since Coke decided for a quick rollout globally
Monday, August 19, 2013
Coca-Cola goes green
Coca-Cola goes green in Argentina with Coca-Cola Life:
This green Coke is partially replacing sugar with Stevia, a plant extract from Paraguay.
Playing on a meta-trend towards Sustainability and Environment.
Result: must have been quite encouraging, since Coke decided for a quick rollout globally
This green Coke is partially replacing sugar with Stevia, a plant extract from Paraguay.
Playing on a meta-trend towards Sustainability and Environment.
Result: must have been quite encouraging, since Coke decided for a quick rollout globally
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