David Medvedowsky is an MBA graduate with over 10 years of experience in FMCG and Consulting, in constant search of innovative and disruptive touch points to engage with consumers.



Monday, September 6, 2010

Will It Blend? - iPhone

Will it Blend?

Blender firm BLENDTEC became popular thanks to their old school infomercials on YouTube.

From iPhone to golf balls to iPad, everything blends!

Results: over 100 million views on YouTube (yes, that's the population of the UK & Spain together...)

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